In Celebration of International Women’s History Month

Get to Know, JOEY LEFFEL, Marketing Director

Did you know that Joey Leffel M.A., Spire’s Director of Marketing, has something surprisingly in common with the legendary Willy Nelson? No…not that!

It turns out that they both got their start as country music radio DJs in Vancouver, Washington (though not at the same time!).

Joey has worked in the movie industry, sporting goods (SCUBA) manufacturing, high-tech manufacturing and integration, hospitality, and healthcare products manufacturing. Over the years, she has created marketing partnerships with big brands such as Coca-Cola, Dell Computers, and the Hollywood Chinese Theatre to unveil California’s first U.S. e-sports gaming stadium. What’s more, after graduate school, she and her business partner launched their first Irish Pub in Palm Springs, CA, known to the locals as “The Cheers of Palm Springs.”

Joey has brought her comprehensive 25+ years of marketing experience to Spire. When she’s not leading Spire’s marketing strategies, you’ll find this kayaking, goat yogi, road-tripping, SCUBA-diving adventurer chasing her next thrill. Joey moved from Oregon to Florida to work at Spire 2 years ago.

She has no children that she knows of.

Joey L Leffel, Spire Integrated Solutions marketing director.

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